One of the assumptions of Marketing Automation is expanding a communication with contacts with a dynamic content on a website. Check how SALESmanago can be used for this purpose.
The Website personalization module in SALESmanago is a chance for introducing a new form of a communication that involves the display of dynamic pop-ups or personalized banners. Make a buying experience a great journey for your user.
Key features
- Fully personalize your website graphics and message to a visitor profile and segments
- Create personalized forms and landing pages without IT using Drag&Drop wizards
- Use intelligent product recommendations to target visitors with 1-to-1 offers
- Show personalized banners instead of a general offer
- Display Live Chat, pop-ups and forms to the right person, at the right time
- Use A/B/X tests to optimize your campaigns
- Dynamically adjust discounts and pricing to address customer value
- Measure results with advanced analytics
WEBSITE CONTENT PERSONALIZATION
Expand your contacts communication with a dynamic content that matches their interests.
Recommendation frames – creating recommendation frames with products and placing them on the website
Personalized banners – creating and placing the banner on the website
SOCIAL PROOF
Show your new customers how others are interested in your products on the website.
Social proof widget – creating a social proof widget with an image and a personalized text
Social Proof Mechanism – coding the Social Proof widget using a query
A/B/X DYNAMIC CONTENT TESTS
Use a dynamic content test to find out which elements generate the highest conversion.
Dynamic Content Test – Personalized Banners – creating, adjusting settings and implementing
Dynamic Content Test – Contact Forms – creating, adjusting settings and implementing
SEARCH ENGINE TURBOCHARGER
